22 year old Akriti Sidhhi got into the trend of making customized clothes and accessories by painting people’s shoes, clothes, bags, etc. in August, 2020. The popularity of such customized fashion is increasing at a high rate in Nepali society.

Siddhi stumbled upon some online customization stores through social media and was interested right away. She came up with her own online store, ‘imprint.nepal’. It was a great option for an art lover like her to earn some money while doing something she loves. “It kept me engaged and also allowed me to earn my own pocket money”, she says.

Sunil Shrestha was inspired by Cam Pickstock– an artist from the UK who creates similar art. Shrestha began his journey as a customized wear creator in 2017 under the name ‘inked_customs’.